Tag Archives: azaroff

My Net.Finance session.

Net.Finance has just updated their website with the full agenda of their upcoming Online Innovations in Financial Services Marketing conference. It will take place at the New York Information Technology Center from January 23-24, 2008.

The main proposition is: Engaging Your Customers Through Social Media, Social Lending & Mobile Banking. Sounds pretty good. I’m fortunate enough to have been asked to speak at this conference, and I’m also happy to be speaking about something other than ChangeEverything.ca (not that I ever get sick of talking about it).

My topic is Responding To Bloggers – Playing On Their Turf. The session is described as so:

There is a conversation going on right now in the blogosphere about your FI. Are you tracking the comments being made? Are you responding? Do you have a strategy in place to determine the right course of action to deal with bloggers who write about your company?

  • Learning how to track conversations in the blogosphere

  • Determining when is the right time to respond

  • Seeing and evaluating the pros and cons of entering the conversation

Should be a fun time, hope to see you in New York.

Credit Union Innovators.

I was honoured to be included in EverythingCU’s list of Credit Union Innovators this week. Morriss Partee, whom I met at the Washington Credit Union League Annual Conference, compiled the list.

The list includes many of my favourite industry blogs, including:
CUES Skybox
Filene Research Institute
OpenSource CU
NetBanker – Jim Bruene
Marketing ROI – Ron Shevlin
True Stories – Doug True
Life and Times of a CU Employee – Robbie Wright
Currency Marketing – Tim McAlpine
Tinfoiling – Gene Blishen
Black Rock Federal – Jesse Robbins

Here is the link to the list’s aggregated RSS feed.