Greetings…

…and welcome to azaroff.com.

I’m an executive at Vancity, a values-based financial co-operative serving the needs of its half-million member-owners and their communities. Having served the organization in a number of different leadership and executive roles over the last dozen years, I am currently the Vice President of Community Business & Investment, leading the area that supports Vancity’s business members via daily banking, lending facilities, cash management services, and innovative community investment vehicles to support local businesses, organizations and co-operatives that are seeking to grow sustainably.

I am the Board Chair of the Vancity Community Foundation and was elected to the board of Modo, a car-sharing co-operative offering 600 cars, trucks, vans, hybrids and EVs to a growing membership of 20,000 in Metro Vancouver, Vancouver Island and the Okanagan. 

Currently, I am writing a book on leadership lessons gained from my dozen years as a filmmaker. I’m a (very) longtime blogger, seasoned speaker and dialogue facilitator focused on the intersection of community investment, organizational strategy and leadership. I’m a founding editor of the Credit Union Water Cooler website and annual Symposium.

Most recently, I’ve become an amateur music producer, proudly producing my son’s eleven albums (and counting).

See my film, CheckMating (read about it here):

obligatory disclaimer stuff

I should add that the opinions I express on this site are (mostly) my own and are not endorsed by Vancity or Modo. There, it feels good to get that off my chest.