I’m excited to be on a panel at the upcoming Internet Marketing Conference coming to Vancouver from September 21-23rd. This will be my third year in a row speaking at the conference. Guy Kawasaki is the keynote, so I likely need not say more…
The topic of the panel is: When is Social Media not working? Social Media is the popular way of reaching people online. At the same time many businesses are failing to gain business advantage from Social Media. How do you know when Social Media is right for you and when it’s not?
If you’ll be there, make sure to say hello…
For the last two Septembers, Tim McAlpine, Gene Blishen and I have planned and put on BarCampBanks here in Vancouver. We have been discussing what to do this year and we think it’s time for new blood.
So here’s the deal: I’d love someone to step up and take over the planning of a BarCampBank here in BC. It’s a great event, but the three of us feel like we’d be re-hashing old territory and some new energy and ideas need to surface.
Leave a comment if you’re interested, and we’ll go from there.
A friend at UBC passed along a job posting for their Director, Interactive and Development Marketing. He described it as a
…strategic leadership role to engage over 400,000 UBC alumni and friends through a full suite of online media, including development of a UBC online community, and a significant ad campaign. Could be a real career milestone.
The job description is:
Reporting directly to the Development and Alumni Engagement (DAE) Chief Communications Officer, the Director, Interactive and Development Marketing is responsible for creating and implementing marketing strategies to secure donor and alumni engagement through traditional and social media. The Director will be responsible for supporting the University’s mission of providing alumni, donors, and friends of the University with meaningful opportunities for engagement and investment with the University. The Director works with various University clients to develop integrated marketing communications and outreach plans and campaigns in support of the portfolio’s priorities for the University with regards to donor activity and alumni engagement. The Director develops processes to oversee the execution of these plans, tracks deadlines, and manages issues, and budgets and ensures accurate reporting. The main areas of focus will be social media, traditional media, business activities, and issue management.
Jobs like this don’t come open very often in Vancouver, I think it would be an amazing opportunity for the right person.