Tag Archive for conference

Experiencing the CU Water Cooler Symposium.

CU Water Cooler - Annual SymposiumAnother Credit Union Water Cooler Symposium has come and gone, and it has matured into a thoughtful and even brave event. For me, it was a highlight of 2012 so far, and I think fair to say one of the best conferences I’ve ever attended.

I have this experience a lot at CU conferences where the things that seem like the most important things we as financial cooperatives need to discuss are far from the things that actually get discussed. We stick to what’s safe, and don’t get into the challenging issues that credit unions face, or, more importantly, the challenges that people in our communities face. Problems that credit unions were formed to address.

The people who are drawn to come to the Symposium for a variety of reasons were ready to talk about some of those big important issues and stay with them. From the first presentation right through to the final wrap up, discussion after discussion about the soul of credit unions kept emerging. They took a variety of forms. Superficially, the discussions may have been about branding, or leadership, or getting employees on side, but down deep they were all really about our mission and purpose. That was the great throughline to the Symposium this year.

And for so many of the presentations the audience was so present, you could hear a pin drop.

I’m going to work on a post for the CU Water Cooler site over the next couple of weeks in which I’ll formulate my thoughts and go into more detail. I just felt the need to put something out there to wrap up while the experience was still so fresh.

Thanks to all who were there.

My upcoming CU Water Cooler talk.

CU Water Cooler - Annual SymposiumThis October at the CU Water Cooler Symposium in Nashville I’ll be giving a brand new talk called Everything I Learned About Leadership, I Learned From Filmmaking.

This week at the Credit Union Central of Canada conference, I delivered my last presentation on social media. It’s been 5 years since I started talking about social media, and it’s time to hang up that topic and start something new. The influence filmmaking has had on my career is a topic I’ve been wanting to speak about for a long time now.

Check out my post about my new presentation on the CU Water Cooler site. And hopefully I’ll see you there in October.

My guest speaker at CU Water Cooler Symposium.

CU Water Cooler SymposiumThree years ago I attended what was then known as the Partnership Symposium (here’s a video of my presentation). It was an outstanding conference on issues affecting credit unions, held at the innovative and welcoming FORUM Credit Union in Fishers, Indiana. For those of us at credit unions who were early adopters of social media, it was a wonderful opportunity for us to meet up in person, sometimes for the first time.

Last year, I was disappointed that I didn’t get to go, (two years ago it was cancelled due to the weak economic climate), but in partnership with the CU Water Cooler, it was renamed the CU Water Cooler Symposium, and each editor of the Water Cooler chose a speaker to present at the Symposium. I chose my colleague in Strategy at Vancity, Bill Corbett, who spoke about how Vancity embraces the co-operative model.

This year’s event is September 29th and 30th, again at FORUM in Fishers, Indiana. I am so pleased to announce my speaker for this year’s event: David Gouthro, President of The Consulting Edge. I have been working with David for a few months now, and know his work with credit unions in Canada as a facilitator and leadership development consultant. I chose David for his good humour, unique perspective, deep experience, commitment to the co-operative model and his facilitation skills.

Listen to the episode of the CU Chat Up radio show with David and me.

Here’s what I hope will come of the session: I go to conferences, meet some amazing people, learn some great stuff, but often am left wondering how I can bring new perspectives to my job once I’m back sitting at my desk. David will be facilitating a 90-minute wrap up at the end of the first day of the CU Water Cooler Symposium amongst all presenters and attendees, to discuss what we’ve learned and how to bring it back to our organizations and keep it active. Should be an amazing session.

I’ll also be speaking to Vancity’s five-year journey engaging members and the community via social media – the same topic I’m speaking to at this year’s World Credit Union Conference.

So, plan on coming to the CU Water Cooler Symposium this year. It’s September 29th and 30th in Fishers, Indiana. It promises to be a great event, and I hope to see you there.

Going to the World Credit Union Conference.

World Credit Union ConferenceI’m so incredibly pleased and honoured to be attending and speaking at the World Credit Union Conference in Glasgow, Scotland later this month.

I’m a part of a breakout session called Social Media: Friend or Foe with Cas Scott, Direct Marketing Manager at Community CPS Australia and moderated by Garry Prout, Executive Manager Retail at Defence Force Credit Union Limited. The session description is

Sure we’ve all heard about Facebook’s 500 million users, but did you know that 200 million of them access Facebook from their mobile device? We know that the uprisings in North Africa spread at a rapid pace because of social media. But most astonishing of all (especially for English majors) is “friend” has become a verb! Microsoft is looking for a new “save” icon to replace the diskette because half the world’s population has never seen a diskette. Social media is changing the way we do business. Come to this session to learn what all of this means for your credit union.

I’ll be presenting Vancity’s five year journey with social media, a journey I’ve been writing about recently. A big thank you to the great George Hofheimer of Filene for hooking me up with WOCCU.

My brilliant CEO, Tamara Vrooman, will be part of a general session called Executive Dialogue: The Role of Giving Back in Moving Forward. That session description is

CEOs from three of the largest and most member-centric mutual financial institutions globally, will share their perspectives on where the financial industry is headed, the role of credit unions in these developments and the role that sustainability plays in their business models. Each of these organizations have thrived over the years in part because of an intense focus on returning value to their members and communities. Join Marks, CEO of The Cooperative Group, the UK’s largest mutual business; Vrooman, CEO of Vancity, Canada’s largest credit union; and Post, CEO of CUNA Mutual Group, the largest credit union owned business in the U.S., during this interactive discussion.

It will be a session not to be missed.

Please let me know if you’ll be there.

Internet Marketing Conference returns to Vancouver

Internet Marketing Conference Vancouver 2010I’m excited to be on a panel at the upcoming Internet Marketing Conference coming to Vancouver from September 21-23rd. This will be my third year in a row speaking at the conference. Guy Kawasaki is the keynote, so I likely need not say more…

The topic of the panel is: When is Social Media not working? Social Media is the popular way of reaching people online. At the same time many businesses are failing to gain business advantage from Social Media. How do you know when Social Media is right for you and when it’s not?

If you’ll be there, make sure to say hello…