about me

Greetings and welcome to azaroff.com.

William AzaroffI’m William Azaroff, Director of Business & Community Development at Vancity, a values-based financial co-operative serving the needs of its more than 492,000 member-owners and their communities.

I lead a team focused on developing new opportunities for Vancity that increase our members’ well-being and create positive impact by investing in our communities. We work with local businesses, not-for-profits, social enterprises and co-operatives that contribute to a vibrant, sustainable, inclusive local economy, and engage our members and the public around our Good Money™ brand.

Sectors of focus include local, natural and organic food, affordable housing, energy and environment and social purpose real estate. The team manages multiple granting programs, sponsorships and community events.

CU Water Cooler - William AzaroffI am a recovered filmmaker, a member of the Filene i3 cohort, an editor of the CU Water Cooler and sometimes the voice of Vancity. I write about the intersection of community investment, engagement marketing and the world of credit unions on this blog. I can be found on LinkedIn and Twitter, am a seasoned speaker and was named GonzoBanker of the Month and included on American Banker’s Bank Technology News list of the top 10 people of 2009.

See my film, CheckMating (read about it here):

obligatory disclaimer stuff

I should add that the opinions I express on this site are (mostly) my own and are not endorsed by Vancity. There, it feels good to get that off my chest.

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