My newest article is now live on NetBanker. Key Success Factors for Social Media Projects is the first part of three, detailing some of the success factors we at Vancity have found with ChangeEverything.ca since its launch a little over a year ago.

My next part will be about metrics and key performance indicators of social media projects and will be published next week. The third part will focus on the role of the community moderator to help ensure the success of a social media project.

All my NetBanker articles can be found at netbanker.com/azaroff.

Enjoy.